Focus on: FRIENDSHIP BRACELETS

A Colourful and Playful Display of Forever Love

Friendship bracelets have been a timeless symbol of companionship and affection, cherished by many for their sentimentality and charm. In recent years, these playful accessories have evolved into luxurious and unique pieces, incorporating vibrant colours, precious metals, and high-quality materials. This transformation has made them a popular choice among fashion-forward individuals seeking to celebrate their friendships in style.

A Brief History of Friendship Bracelets

The tradition of exchanging friendship bracelets can be traced back to indigenous communities in Central and South America. These handwoven bracelets were believed to symbolise wishes for good health and protection. In the 1970s, friendship bracelets gained popularity in the United States, becoming a beloved accessory among children and teens. Today, they continue to hold a special place in the hearts of people worldwide, transcending age and cultural boundaries. It’s a rite of passage to have shared the bond of a friendship bracelet with a bestie!

Luxury Friendship Bracelets: A Modern Twist on a Classic

Contemporary friendship bracelets have taken on a more luxurious and sophisticated appearance, making them suitable for all ages and occasions. The likes of Venessa Arizaga, Shashi, Anni Lu & Mishky have reinvented these classic accessories by incorporating precious metals, beads, colourful gemstones alongside vivid colours into their designs. These elevated versions of friendship bracelets allow wearers to express their personal style on daily basis, while cherishing their friendships.